Current Affairs - Written by Michael Leander Nielsen on Wednesday, August 15, 2007 19:04 - 1 Comment
MARKETING MANAGERS PREFERRED TOPICS FOR THIS BLOG AND ACCOMPANYING NEWSLETTER ARE……
In the recent survey, we asked what the Marketingboss community prefer to read about, learn about, talk about. The answer is in. Turns out that case studies providing information about successful marketing campaigns is the most wanted content, closely followed by "customer experience marketing related articles and insight":
Order the full report by email. Or see top 10 on the next page…
Here are the top ten most wanted content items. The percentage indicates the number of respondents answering "yes - this is interesting" (as opposed to "maybe" or "not interesting".
|
# |
Topic for Marketingboss blog and newsletter |
% yes |
|
1 |
|
88,10% |
|
2 |
|
82,50% |
|
3 |
|
76,19% |
|
4 |
|
71,43% |
|
5 |
|
71,43% |
|
|
Branding and research relating to branding |
66,67% |
|
7 |
Marketing metrics and measurement - how to get started, tips and tricks |
61,90% |
|
8 |
Loyalty marketing, articles and insights |
60,98% |
|
9 |
Profiles and background of other Marketingboss members |
60,98% |
|
10 |
Customer lifecycle marketing - from A to Z |
58,54% |
If you want the full report, please send an email to mln-at-customaxi.com
1 Comment
Erick Cuvelier
Leave a Reply
Most Popular Content
- Innovation: Video inside print magazine
- Did you know 4.0 - new version of the Shift video
- Chris Anderson video interview: Free the future of radical price
- Study: Facebook campaign for B2B marketers
- CMO Trends 2010 Survey
- Social media: Sprite takes Youtube and Facebook to the next level
- Internet marketing in Cyprus
- Das neue Bundesdatenschutzgesetz (BDSG) – Die neuen Herausforderungen für Vertrieb und Marketing… Von Opt-Out zu Opt-in !
- Cavendish Hotel, London, United Kingdom - video
- The social media revolution video
- Michael Leander talks to Drayton Bird
- Copywriting is also a skill that takes years of practice to become very effectiv...
- Video Marketing is an interesting and very effective way to market affiliate pro...
- I also promote some of my affiliate links on Facebook by making Facebook fan pag...
- Hi, email marketing is one of those topics that seems to go under the radar thes...
- Very interesting- but I could have told you that putting a picture of you on the...
- You also could consider to integrate - on your own webpages - a web application ...
- With Internet marketing, it is really important to think about the customers bec...
- Here is a good one, number one printer in USA sent the client a PDF proof of a 9...
Subscribe
Marketing Metrics - Jul 25, 2009 5:56 - 0 Comments
Hot marketing acronyms: What is RFM - Recency Frequency Monetary?
More In Marketing Metrics
- Surprise: Twitter Refers the LEAST Fickle Video Viewers
- Video in marketing survey
- Hot marketing acronyms: What is CLV - Customer Lifetime Value?
- DEFINITIONS OF MARKETING
- HOT MARKETING ACRONYMS: BOUNCE RATE RELATED TO EMAIL MARKETING
REPORTS - Jul 24, 2009 11:25 - 1 Comment
Social Media Engagement Directly Linked to Financial Success
More In REPORTS
- CHIEF MARKETING OFFICER TRENDS 2009: SURVEY REPORT
- BRITS HAVE MET UP WITH A FRIEND THEY FIRST MADE ON THE INTERNET
- WOMEN IN THE UK: ONLINE FRIENDS OFTEN BECOME REAL FRIENDS
- UK: CONSUMERS WITH SPENDING POWER MORE RESPONSIVE TO ADS ON NICHE SITES THAN PORTALS
- SOCIAL NETWORKING AND BUSINESS: NEW SURVEY
EVENTS, VIDEOS - Nov 7, 2009 8:23 - 4 Comments
Internet marketing in Cyprus
More In EVENTS
- Das neue Bundesdatenschutzgesetz (BDSG) – Die neuen Herausforderungen für Vertrieb und Marketing… Von Opt-Out zu Opt-in !
- Webinar 12 January: How to use video in marketing; trends, tips and tricks
- Webinar 11 November 2009: Wie große B2C Unternehmen Ihre CRM Systeme und Data Warehouses für bessere Response- und Konversionsraten nutzen können
- Taktiken zur Conversion Rate Steigerung – Web-Seminar
- Better results with conversion optimization tactics - web seminar
Before being marketing managers, directors, VPs…, we are people manager and we have to build and improve marketing organisation.
I believe that this management topic is also a key theme. I would like to exchange with other marketing managers how they :
- integrate strategic objectives in organisation design
- balance budget and p&l management versus 3 to 5 years strategic objectives
- Assure diversity and fresh blood in their organsation
- integrate e-com, e-channel, e-care… in there organisation models
…