Current Affairs - Written by Michael Leander Nielsen on Wednesday, August 15, 2007 19:04 - 1 Comment
MARKETING MANAGERS PREFERRED TOPICS FOR THIS BLOG AND ACCOMPANYING NEWSLETTER ARE……
In the recent survey, we asked what the Marketingboss community prefer to read about, learn about, talk about. The answer is in. Turns out that case studies providing information about successful marketing campaigns is the most wanted content, closely followed by "customer experience marketing related articles and insight":
Order the full report by email. Or see top 10 on the next page…
Here are the top ten most wanted content items. The percentage indicates the number of respondents answering "yes - this is interesting" (as opposed to "maybe" or "not interesting".
|
# |
Topic for Marketingboss blog and newsletter |
% yes |
|
1 |
|
88,10% |
|
2 |
|
82,50% |
|
3 |
|
76,19% |
|
4 |
|
71,43% |
|
5 |
|
71,43% |
|
|
Branding and research relating to branding |
66,67% |
|
7 |
Marketing metrics and measurement - how to get started, tips and tricks |
61,90% |
|
8 |
Loyalty marketing, articles and insights |
60,98% |
|
9 |
Profiles and background of other Marketingboss members |
60,98% |
|
10 |
Customer lifecycle marketing - from A to Z |
58,54% |
If you want the full report, please send an email to mln-at-customaxi.com
1 Comment
Erick Cuvelier
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…