Marketingboss Personalities - Written by Michael Leander Nielsen on Friday, February 22, 2008 7:55 - 1 Comment
A WINNING MARKETINGBOSS COMMUNITY INTRODUCTION WRITTEN BY VP MARKETING, MONEVA VAN VOOREN
THIS WINNING INTRODUCTION TO THE MARKETINGBOSS COMMUNITY WAS WRITTEN BY MONEVA VAN VOOREN.
Well, if there is a winding way of going about one’s career, mine might qualify. I’ve always wanted to be in the arts, publicity etc, and guess where I always ended up? In the heavy industry! Go figure….
Actually, I wanted to be an opera singer,
but my parents would not let me: for one thing, that is not!!! a serious profession, second, out of the question to send the daughter to a boarding school far away and let others be in charge of her upbringing, third, private schools cost more money than my parents could afford to lavish on one of 4 kids… oh well….. life is tough, right!
A VETERINARIAN
So then, I wanted to be a veterinarian, but…. all the farmers in my village laughed themselves silly and declared that the day they’d let a woman put a hand up their cow’s behind when she was calving should be the day they would give up farming alltogether.
A SPORTS TEACHER
So I decided to become a sports teacher. That was acceptable to all, and it was fun to teach for just about 2 years. That was when I figured out that as a teacher, I was not the one in control of the program, I was just the executive of the ministerial educational program. And before my mental eyes, I could visualize how the years flew by, new students coming and going, but the program repeating itself endlessly, like a prayerwheel…. so I decided to quit and search my fortunes elsewhere.
AT THE SORBONNE, FRANCE
At the Sorbonne, I threw myself into economical sciences and literature, and then I got myself hired by an engineering company which built turn-key factories, blast furnaces, water dams, airports and ship elevators. From Assistant to the Marketing Director, I moved into being the Manager of the Risk Management Department.
How I got there? Well, the head of 20 years had suddenly thrown the towel, and since that was the era of "no outside hiring if you can find a replacement internally", they came and asked me, the greenhorn, if I wanted the job. What did I know about risk management? in one word, NOTHING! So I said, well, I can give it a shot.
I traded lessons in risk management from the ex-manager against lessons for his daughter in English and German, and spent the next 6 months finding out all there is to know about this job from him and in the hundred of files in my new cabinets, every Saturday and Sunday for 4 hours, and every day of the week, til midnight, behind my new desk in the La Defense Fiat Tower. Well, it was a success and a thrilling ride to get there…
IN CHARGE OF MARKETING
Next, I found myself in a Robotics Company, and in charge of marketing our machines in the German market. A world of men (again!), to be sure, and the guys looked at me as the oddball… just to find out that skirt and high heels can be an indicator of efficiency and straight shooting! It is touching to discover that all the customers call you by your last name when facing you, but when they think you’re not around, they’ll talk about you using your first name. I’ve always considered that a mark of respect and sympathy combined.
CAN YOU DO THIS FOR US?
Ok, I know I should shorten this, I can’t afford to make wake-up calls all around this forum, so suffice it to say that in my c-v , every position began by some company coming to me and asking: Would you be willing to come to us and do this for us? Which invariably was followed by my "humming" and saying, "well, I could try and see what happens"… and it always worked out quite well, to everybody’s delight!
Now, I am running my own (2nd) business in the US of A, and I went so far as to even design our very own company builduing, its logo, down to the handles on the main entrance door… love for detail…
FROM PARIS TO VIENNA TO USA
Oh, how did I end up here in the US from Paris, with a 2nd business? Oh well, when a girl lives in Paris, it is easy to fly to Vienna for business and to meet an American there and fall in love, tell him on the first day that they’ll have to get married, make him believe it, then sell the business in France, pack it all up and start all over in the USA, voila… simple realy, isn’t it? And it has been working out quite well so far, after 15 years of this…
Cheeriooo!
————————————————————–
You can meet Moneva van Vooren here: https://www.xing.com/app/forum?op=showarticles;id=7509984
The original winning post is here: https://www.xing.com/app/forum?op=showarticles;id=7509984
1 Comment
Leave a Reply
Most Popular Content
- MARKETING TIP 5: MONITORING TRAFFIC AND RANKING AT ALEXA
- IS THIS THE BEST TV COMMERCIAL EVER CREATED?
- Good fortunes come to firms whom allow marketers to socialize at work
- CUSTOMERIZATION FOR REAL MARKETERS IN 2009
- INDULGENT PARSIMONY: MARKETING IN THE GREAT RECESSION OF 2009
- MARKETING TIP 9: MIND MAPPING FOR MARKETERS
- IS THIS THE BEST TV COMMERCIAL EVER CREATED?
- MARKETING TIP 8: MARKETING PLANNING AND MARKETING BUDGETING
- MARKETING TIP 7: 5 IMPORTANT WEB-METRICS
- MARKETING TIP 6: GOOGLE PAGE RANK
- MARKETING TIP 5: MONITORING TRAFFIC AND RANKING AT ALEXA
- MARKETING TIP 4: TURNING LONG URLS INTO SHORT TRACKABLE URLS
- MARKETING TIP: INSPIRATION AND EDUCATION FOR FREE
- MARKETING TIP: DOES YOUR WEBSITE DESERVE A TOP GRADE ?
- Thanks for the tip.... :)...
- Give or take alexa ranking is still very important to every one marketing online...
- I couldn't agree more, Drayton. But they have managed to create quite a stir abo...
- If that is the best TV commercial ever created I am the man in the moon.
The ...
- Monday I was searching for sites related to Marketing and specifically advantage...
- Egr. Sig. Micheal Leander
Mi chiamo Claudio Russo e mi occupo di costruzioni e...
- For those of you trying to get through to our website, an apology. It was spelt...
- Post trackbacks and comments to remote blogs automatically with Trackback Submit...
Marketing Metrics - Oct 18, 2008 4:39 - 0 Comments
HOT MARKETING ACRONYMS: BOUNCE RATE RELATED TO EMAIL MARKETING
More In Marketing Metrics
- NICE BENCHMARK FEATURE FROM GOOGLE ANALYTICS
- THE CMO CHALLENGE: EXITING THE COMFORT ZONE
- HOT MARKETING ACRONYMS: DEFINITION OF CLICK-THROUGH-RATE RELEVANT TO EMAIL MARKETING
- HOT FOR MARKETING: OPEN RATE RELEVANT TO EMAIL MARKETING
- 23 FACTS ABOUT CUSTOMER LOYALTY AND CUSTOMER SATISFACTION
MARKETING REPORTS - Jan 2, 2009 18:24 - 0 Comments
INDULGENT PARSIMONY: MARKETING IN THE GREAT RECESSION OF 2009
More In MARKETING REPORTS
- CMO TRENDS 2009 - NEW STUDY
- REPORT: CONSUMERS WANT FREE STUFF
- 1 IN 2 MARKETING MANAGERS ARE LOOKING FOR A NEW JOB IN 2008
- DOWNLOAD PRESENTATIONS AND SURVEY RESULTS
- NEW REPORT REVEALS MARKETING MANAGERS REGRETS 2007 AND RESOLUTIONS FOR 2008
EVENTS - Dec 12, 2008 9:00 - 0 Comments
WEB-SEMINARS: A GREAT TOOL FOR MARKETERS
More In EVENTS
- SLOVENIA: C2C MARKETING - MOMENTARY NICHE OR OVERALL FUTURE
- 3 GREAT LEARNING OPPORTUNITIES FOR THE DISCERNING MARKETER
- IMPRESSIVE LINEUP OF SPEAKERS AT CMO CONFERENCE IN SWITZERLAND
- September 2008: Eadim created by Drayton Bird
- Personal invitation to CMO Conference

Quite an impressive introduction and life.. You earned the winning position, and that exciting life of yours. You remind me of my former manager “Group marketing manager” Brid Beeler, Irish ended up in america, then shifted entirely to Middle East, now the GM of A&K Oman.
Welcome to exchange thoughts anytime with a friend who is “Addicted to details” too..
Mazen “Marketing Manager”
Universal Group
Republic of Yemen
mazen@universalyemen.com