In Michael Leander’s Marketing Tip #6 you are presented to Google Page Rank.

If you already know what Google Page Rank is and how to use it, you need not read further. But if you are wondering what Google Page Rank is, go ahead and read on.

PageRank is a numeric value that represents how important a page is on the web. Google figures that when one page links to another page, it is effectively casting a vote for the other page. The more votes that are cast for a page, the more important the page must be.

Also, the importance of the page that is casting the vote determines how important the vote itself is. Google calculates a page’s importance from the votes cast for it. How important each vote is is taken into account when a page’s PageRank is calculated.

I am not an SEO specialist. Therefore I suggest you search the web for more information about Google Page Rank and how it works. Watch the video about Google Page Rank below:

In an upcoming Michael Leander’s Marketing Tip, I will invite a SEO specialist to provide more information about how you can increase your PR by working proactively to do so.

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