45 people signed up to participate in the first Marketing Through Social Networks webinar organized by FEDMA and yours truly - Michael Leander.

Below you can review the evaluation, the testimonials and critique of the webseminar.

Here are my few comments

- 11% did not show up.  That is 11 adults whom I am sure all had a good reason not to join, but still…. As a presenter volunteering time and money, I am quite frustrated about this. It’s similar to cooking for a party of 12 and only 5 show up. If only more people would communicate their absence, I’d be a happy camper.
- Good thing, though, is that the 31 people that did show up, were a great, interactive group of knowledgeable people whom I hope will join us for more web-seminars

- While the kind-hearted attendees did reward me with a relatively good rating, I felt I didn’t do well at all. The topic is great, but the presentation contents too broad.
- My presentation was too loaded with content without a proper structure and clear direction.This is done deliberately as to ensure there is something for everyone, however it may be a bit too “light” for the experts out there.

But it is a real challenge to address participants with very different backgrounds, experience and seniority on the subject. We will have to see what we can do about that in the future. Also ensuring that the topic is current and relevant to participants is important. The relevance rating (4,8) for this web-seminar was the lowest ever.

Not being a quitter, I will of course do my darnest to improve for the next Marketing Through Social Networking web-seminar and our web-seminars in general in order to reach the highest possible participant satisfaction.

I am thrilled about the many relevant comments and the critique providing me with some concrete areas to improve for next time.

After I have listened to the recording, I may add more self-criticism here.

Check out upcoming web-seminars here