Posts Tagged ‘advertisement’
Current Affairs, Marketing & Innovation - Monday, January 25, 2010 9:20 - 0 Comments
Innovation: Video inside print magazine
When I learned about this, my first thought was “ahh, but of course. It makes sense. Why didn’t I think of that”
In the latest example of finding media innovation where you’d least expect it, CBS is embedding a video player in a print ad in Entertainment Weekly.
The CBS foray into a print-digital alliance plays full-motion video at a crisp resolution. The ad, dubbed by CBS and partner Pepsi Max “the first-ever VIP (video-in-print) promotion,” works like one of those audio greeting cards.
Most Popular Content
- Innovation: Video inside print magazine
- Did you know 4.0 - new version of the Shift video
- Chris Anderson video interview: Free the future of radical price
- Study: Facebook campaign for B2B marketers
- CMO Trends 2010 Survey
- Social media: Sprite takes Youtube and Facebook to the next level
- Internet marketing in Cyprus
- Das neue Bundesdatenschutzgesetz (BDSG) – Die neuen Herausforderungen für Vertrieb und Marketing… Von Opt-Out zu Opt-in !
- Cavendish Hotel, London, United Kingdom - video
- The social media revolution video
- Michael Leander talks to Drayton Bird
- Copywriting is also a skill that takes years of practice to become very effectiv...
- Video Marketing is an interesting and very effective way to market affiliate pro...
- I also promote some of my affiliate links on Facebook by making Facebook fan pag...
- Hi, email marketing is one of those topics that seems to go under the radar thes...
- Very interesting- but I could have told you that putting a picture of you on the...
- You also could consider to integrate - on your own webpages - a web application ...
- With Internet marketing, it is really important to think about the customers bec...
- Here is a good one, number one printer in USA sent the client a PDF proof of a 9...
