Marketing Personalities - Sunday, May 24, 2009 7:35 - 0 Comments

Ales Lisac - Mr. Direct Marketing in Slovenia answers two important questions

Ales Lisac is an interesting marketer. Not only because Ales Lisac has lived through the political and economic changes in what was Yugoslavia he brings a unique insight into what marketing can achieve in turbulent times.

But also because Ales is an inspiring, highly entertaining teacher, having been named “Best Slovenian Speaker of the Year” and Best Professor of the Year” twice. He is also a successful entrepreneur, publisher, telemarketer, seminar organiser, an excellent copywriter and a sought-after consultant who has worked in six European countries.

Ales and I both tauught at the inagural EADIM - Drayton Bird’s European Academy for Direct and Interactive Marketing - and we met briefly again in Slovenia last week. Both of us had a very busy schedule last week, so we were forced to keep it short. But I think this video interview went well. Probably because it is so short. (Don’t mind the eye - it’s broken) Continue…