EVENTS - Sunday, January 18, 2009 9:23 - 0 Comments

EVALUATION OF MARKETING THROUGH SOCIAL NETWORKS JANUARY 20, 2009

42 people signed up to participate in the first Marketing Through Social Networks webinar organized by FEDMA and yours truly - Michael Leander.

Below you can review the evaluation, the testimonials and critique of the webseminar.

Stressed for time, I will self-evaluate my own effort in more depth later, but for now I have these comments;

- 50% did not show up. Only 3 cancelled pre-event. That is 17 adults whom I am sure all had a good reason not to join, but still…. As a presenter volunteering time and money, I am quite frustrated about this. It’s similar to cooking for a party of 12 and only 5 show up.
- As a result, we are going to start asking payments for these web-seminars vsooner than planned.
- Good thing, though, is that the 21 people that did show up, were a great, interactive group of knowledgeable people whom I hope will join us for more web-seminars

- While the kind-hearted attendees did reward me with a relatively good rating, I felt I didn’t do well at all. In fact if it weren’t for a couple of quite motivating emails directly following the event, I would have been kicking boxes around for hours that afternoon.
- My presentation was too loaded with content without a proper structure and clear direction. So it’s really my own fault, I could have started the presentation earlier, given it more time to zink, run it not 2-3 times, but 5-6 times to get it as good as possible.

- And then there is the ever existing challenge of participants with very different backgrounds, experience and seniority on the subject. We will have to see what we can do about that in the future.
- Not being a quitter, I will of course do my darnest to improve for the next Marketing Through Social Networking web-seminar.
- I am thrilled about the many relevant comments and the critique providing me with some concrete areas to improve for next time.

After I have listened to the recording, I may add more self-criticism here.

Check out upcoming web-seminars here