Posts Tagged ‘terminology’
Marketing Metrics - Sunday, January 18, 2009 22:47 - 2 Comments
DEFINITIONS OF MARKETING
A recent discussion about the difference between advertising and marketing on the Chief Marketing Officer’s Exclusive group on Xing, made me search for various definitions of marketing and advertising.
The real discussion was about the difference between advertising and marketing. Something which might not be clear to many business people, let alone marketing people.
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